Experience

Three decades across banks, multinationals and global startups.

Our Founder and Managing Partner has led finance through every stage: bootstrapping, exits, crises, valuations, acquisitions and international expansion. He has been through these situations himself, not just advised on them.

30+
years of financial expertise
9+
years scaling a global SaaS leader
USD 100M
corporate portfolio in banking
Financial advisoryFounder & Managing Partner, PLIU CFO Services2025 to present. Built the firm's proprietary diagnostic method, now in use with active clients across industrials, services and technology.
SaaSFinance Leadership, MasttroScaled a global wealth-tech SaaS leader from startup over 9+ years, without institutional funding.
Steel & manufacturingGrupo DeaceroInstitutionalized the group's finances and modernized its processes and reporting.
BankingBanco del Bajio & BBVA BancomerLed corporate banking, including a USD 100M portfolio, and pioneered continuous-audit and risk-limit systems.
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